Citadeles street 2 – 301, LV-1010, Riga, Latvia
4FBig sportswear brand 4F, which sews clothes even for Olympic teams has chosen our agency to work in Latvia. We provide the press office, communication in social networks, as well as marketing campaigns.
ForeoThe Swedish company Foreo producing innovative products for beauty care, has selected A.W.Olsen & Partners agency for the official launch of Luna device for cleaning the skin in Latvia.
FinMinistrijaReplying to request of the Ministry of Finance of Latvia, our agency has developed and implemented a social campaign # nomaksāt (# pay), which received the top prizes in the categories of ‘social campaign’ and ‘campaign of the public sector’ in the prestigious Baltic PR competition Baltic PR Awards.
TurKebabWe provided strategic advice to popular food network TurKebab.
Rīga PlazaThe Agency competence includes media relations of the major fashion and entertainment center Rīga Plaza. We are also regularly engaged in the organization of events and exhibitions that delight visitors of the complex.
Latvijas LabumiLatvian producer of fresh cooking Latvijas Labumi entrusted their online communication, media relations, strategic advice and media trainings to us.
VCACombined clinics Veselības centru apvienībā turned to our agency for media relations and communication in social networks.
Mama RīgaOur agency team organized press event dedicated to the official opening of the reproductive health clinic Mama Rīga.
GetTable.lvRestaurant reservation service GetTable.lv entrusted official launch of services in Latvia to our team.
Kitchen HairLabA.W.Olsen & Partners team have participated in the organization of the hairdressing salon Kitchen HairLab opening. Our competence was to invite guests, as well as media relations.
DieselFor this brand of perfume, we have organized a series of events with the participation of celebrities, bloggers and journalists.
Giorgio Armani BeautyFor the legendary cosmetics brand’s event, we have invited VIP guests.
GarnierFor this cosmetic brand, we have built media relations and communication with bloggers.
NYX CosmeticsThis professional cosmetics brand asked us to arrange an event in Lithuania, where new products were presented to journalists and bloggers.
RevitaLashEyelashes and eyebrows treatment cosmetics manufacturer asked us to organize an event for journalists, bloggers and partners in Estonia.
L’Occitane en ProvenceFor the French cosmetics brand, we organized journalists, bloggers and celebrities breakfast.
La PerlaItalian underwear manufacturer wanted us to build media relations.
L’Oreal ParisFor this cosmetic brand, we have built media relations and communication with bloggers.
NATOWithin the framework of the campaign, devoted to the celebration of NATO's 60th birthday, our tasks included the adaptation and localisation of materials.
European CommissionWorking on the election campaign for the European Parliament with the motto "You have a choice!" (2009), the photographic exhibition "Values or comfort" devoted to the Sakharov Award (2011), as well as the publicity campaign on combating climate change under the slogan "The world You like with the climate You like" (2013), we have used instruments such as media relations, the organisation of events, visual and on-line communication.
“A.W. Olsen & Partners” has been cooperating with “Kaspersky Lab” since 2010. The agency consults the company on media relations issues (press-releases, media-events), communication in the social media, crisis communication, as well as the organisation of events. We are satisfied with the results and will continue our collaboration.
Andis Steinmanis, Managing Director of “Kaspersky Lab” in the BalticsDuring several years of cooperation with the world's leading developer of data security solutions, our agency has been providing media relations (more than 100 publications are initiated monthly), coordination of communication in social media, the organisation of events for employees and partners, as well as the implementation of marketing activities in the Baltic States.
CarlsbergWe organised a great corporate event based on the values of the brand for the employees of the brewery, producing Carlsberg beer in Latvia. It is worth mentioning the fact that all of the departments were already actively engaged in the process at the preparation stage of the event. Thus, the employees did not merely passively listen, they actively adopted the values. PR events were also organised for this brand for the popularisation of Carlsberg's sponsor projects.
If LatviaOur team provided media relations for this insurance company, including a number of events for journalists with the purpose of presenting a new product – the car insurance portal letakpasam.lv.
Sky & MoreWithin the framework of the first fashion festival "Riga Fashion Mood", taking place in the shopping centre "Sky & More", our agency provided support for the event in the form of media relations.
ABLVCooperating with the bank ABLV, our agency provided media relations, as well as communication, related to the social responsibility of the bank.
Collaboration with “A.W.Olsen & Partners” was comparatively short, but the services we acquired were at a high professional level. The energy and charisma of the employees is able to capture you, even allowing you to realise ideas that seem crazy at first glance. These qualities help in achieving the desired results. A creative approach, quality of performance and an understanding of a client’s necessities are the qualities that best characterise the work of this agency!
Peteris Sprogis, Country Manager in the Baltics at “Ansmann Energy Baltic”By means of integrated marketing communication tools, we set ourselves the task of promoting in Latvia the brand of this charging devices and batteries producer. Priority was given to small budget solutions, fresh and creative ideas that could attract the attention of audiences of social and traditional media, journalists and a more general audience. With the help of research and experiments the reasons for the difference of prices and offers of this company and its competitors were explained, which improved sales results.
“A.W.Olsen&Partners” provides services for LLC “Zepter International Baltic” Brand Medical. During our cooperation since November 2004 we have come to realise that this company can be characterised by accurate performance, a creative approach and innovative ideas.
Konstantins Tjagnirjadko Executive National Sales Director of “Zepter International Baltic”An international company, which produces high-quality household products, products for health and beauty, trusts us to take care of its media relations, which are aimed at increasing the level of knowledge of the target audience, as well as to provide support in the organisation of events for its employees.
Our cooperation with “A.W.Olsen & Partners” has been solid and enduring thanks to the successfully organised launch of our company – the opening of the branch office of the world’s leading credit risk insurance company “EULER HERMES Kreditversicherung AG” in Latvia and the press conference organised by the agency in Riga. This PR agency has accurately and conceptually perceived our needs and the ideas offered by them have been appreciated.
Daina Baidekalne International Relations and Office Manager of “Euler Hermes Services Latvia”Under the order of this insurance company we worked on the development of media relations related to the entry of this company to market and its subsequent activity in Latvia.
EuroaptiekaIn collaborating with this network of pharmacies, our agency has organised media relations, events for target audiences, conducted research, as well as provided copyright services over a long period time. The collaboration has been based on regular strategic consultations.
Motor Insurers’ Bureau of Latvia (LTAB)Since 2011 the agency has provided regular communication services, ensuring stable news flow about LTAB and OCTA, as well as topical issues for drivers. Our team organises media relations and conducts communication in social networks. Attracting different expert groups and NGOs, we periodically actualise specific issues. We also organised the celebration of the fifteenth OCTA (Compulsory Third Party Liability Insurance for Owners of Inland Motor Vehicles) anniversary, in which representatives of all of the insurance companies in Latvia took part.
Dobeles DzirnavnieksThis grain processing company used our services for strategic consultations, the organisation of media relations and the conduction of research.
UzbekistānaFrom the moment of the opening of this restaurant in 2010 our agency has been working with its media relations, the organisation of different events for different audiences, as well as organising marketing activities, which have helped "Uzbekistāna" to get into the TOP 20 best restaurants in Latvia. The agency has also managed to develop a solid loyalty programme for the restaurant and partner companies.
Navat ClubOur team provides this restaurant with regular media relations, communication in social networks, the organisation of different events, as well as controls cross-marketing events.
Restaurant BiscuitThis is the highest class restaurant that became popular among Riga's gourmets partly thanks to the use of a wide range of services of the agency: strategic consultations, media relations, visual and on-line communication; it also entrusts us with the organisation of different events.
L’Officiel LatviaThe Latvian version of the world famous fashion and style magazine used our services in the field of strategic consultations, visual communication and media relations. In addition, we developed the loyalty programme "Club Chic" for the readers of this magazine.
Dr. Maurins Vein CentreThis clinic, engaged in prophylaxis and the treatment of veins of the feet, cooperated with us in the development of media relations, communication in social media.
Legal Assistance Administration
Legal Assistance Administration has been cooperating with “A.W.Olsen & Partners” for several years, almost since the foundation of the administration in 2006. The events are always well-coordinated and professionally managed towards the established objective, therefore we consider “A.W.Olsen & Partners” a professional and, what is so essential nowadays, honest partner. Throughout our collaboration “A.W.Olsen & Partners” have proved that they are a really good partner!
Ruta Silina, Counsellor to the Director in public relations mattersWithin the framework of collaboration with this organisation our agency developed media relations with the purpose of informing society about the possibility to get legal help prepaid by the state.
When we started cooperating with the PR agency “A.W.Olsen & Partners”, our company’s approach to dealing with PR issues changed – it became more conceptual and systematic. The agency works in a very well-coordinated manner, immediately providing the necessary information and instantly responding to any market changes by conducting thorough monitoring and control of the industry. “A.W.Olsen & Partners’” experts always provide timely and professional advice and consultations in PR matters. I would like to praise its employees’ responsiveness and loyalty, as well as their diligence and team work skills.
Jelena Kozlova, Marketing manager at ”BIGBANK”Working with this financial institution, our responsibilities included the conduction of a communication audit and research, the development of media relations, preparation of a monthly newspaper for clients, as well as strategic consultations, including on sponsorship issues.
Adros BaltijaThe company for staff recruitment and training, regularly uses our services for copywriting and media relations.
Riga Graduate School of LawWorking with this academic institution, we provided strategic consultations, media relations, preparation of the monthly newspaper for students, as well as a range of marketing activities, for example, Open Door Days.
AmedeiThis elite chocolate brand uses our services for the maintenance of media relations. In particular, we organised media support for the arrival to Latvia of the founder of this brand, the famous chocolatier Cecilia Tessieri.
Polarn O. PyretThis Swedish children’s clothes brand uses our services for the maintenance of media relations.
RD ElectronicsOne of the famous Latvian merchants of electronics uses our services, related to copywriting and visual communication; in particular, the creation of advertising concepts and models, as well as educational videos.
ALD AutomotiveFor this international fleet management company, our team provided strategic consultations, conducted research, wrote texts for the home page, adapted advertisement layouts, as well as developed media relations.
AldarisThis brewery used a wide range of our services. They included strategic consultations, media relations, the organisation of training and motivating events for employees, marketing activities, as well as visual and on-line-communication.
NASDAQ OMXFor the popularisation of the new mobile application of the globally popular financial stock exchange, we developed and realised an online-communication strategy, extensively applying the possibilities of social networks, elements of visual communication, as well as organising a number of the off-line events.
UPSOne of the world’s largest courier companies regularly uses our services in the field of visual communication. Some of the “UPS” vans already use original design thanks to our efforts.
Disco CosmeticsWe developed and realised a plan for PR and marketing activities for this cosmetics shop network with the purpose of giving informational support for the opening of a new shop. Instruments such as media relations, on-line communication and the organisation of events were involved.
UnileverCooperating with one of the world leaders in the food products and household products market our team organised the Baltics campaigns for the new products of Lipton and Saga brands. Instruments such as research, media relations, and communication in social media were involved.
ELVIThis retail network ordered a wide range of services from our team: from strategic consultations to the practical realisation of media relations and research, the organisation of sponsor and corporate events, internal communication, marketing activities, as well as communication in social networks.
DOMOThis household and repair product shop entrusts our team with strategic consultations and crisis communication, as well as communication in social networks and the creation of a new home page.
PrivatbankOur collaboration with this bank began with PR support for rebranding and proceeded with strategic consultations and the organisation of regular media relations.
Riga City CouncilFor the self-government of our capital city, our agency created a book, which detailed the basic achievements of the City Council over the last four years. Our tasks included development from A to Z: from the collection of information and writing of texts, visual materials to the final preparation of the projects. This book will now be used for the presentation of Riga abroad.
EGV ClinicOur team provides strategic consultations to the clinic, engaged in the treatment of infertility. We also realise on-line communication including social networks, offer solutions of visual communication, and organise PR support of sponsor campaigns.
ABBThe agency dealt with the organisation of the 20th anniversary celebration of a leader in the production of electrotechnical equipment and automation technologies. The aim of the event for more than 700 people, including employees, clients and partners of the company from 12 countries, was the strengthening of corporate relations, maintenance of image and reputation of the organisation. As an invitation the guests received a unique musical collection of the best works created in the 1920s. Within the framework of the event we also organised a charity event for raising funds for the child health clinic. Thus, one event included a number of different communication tools.
“A.W.Olsen & Partners” have accomplished excellent work. We are satisfied with our achievements and wish to continue our cooperation in order to organise other events in the Baltic States and beyond.
Fabriss Kererve President of “KGC Networks”When within the framework of the Baltic tour of Ornella Muti, that was arranged by “KGC Networks”, world famous Italian film actress visited Riga, our agency was its official PR representative in the Baltic States, organising media events, individual interviews, the VIP-party, as well as meetings with fans.
Maxit groupThe producer of building masonry used our services for the development of media relations.
Latvia ToursThis travel company actively used our services for the development of media relations, as well as used our copywriting services.
Le Dome Fish restaurantThe restaurant entrusted us with communication in social networks.
Alk Outlet Dzērieni & VīniThis alcoholic beverages merchant utilised our agency for communication in social media, development of media relations, as well as communication and organisational support for the opening of new shops.
LIDOWith the help of a media event our team provided informative support for the celebration of the twentieth birthday of the famous network of restaurants in Latvia.
ELFAWith the help of non-traditional marketing solutions we managed to attract the attention of a very specific target audience for the supplier of electronic components, electrical goods and tools. The aim of the realised events was to increase the amount of loyal clients, improve sales results, as well as stimulate interest on the part of the target audiences.
Pharmacies development unionThe agency realised an extensive lobbying campaign, as a result of which important changes were included in the Pharmaceutical Law, allowing the closure of more than 400 pharmacies to be avoided. The aim of the campaign was to influence the opinion of society and legislators, to convince them that discrimination of ownership rights on the basis of education was not acceptable and that it would hinder the economic development of the state. For this campaign the agency was awarded first prize in the international communication competition Baltic PR Awards in the category "Public Affairs".
ABSIWe provide media relations for this barter exchange company, as well as copywriting services.
MikrotikOur agency provides visual communication services for this producer of computer network equipment, regularly creating videos about the products of the company.
ŅammaThis bistro utilises our agency for strategic consultations, development and realisation of media relations, marketing activities, visual communication solutions, as well as communication in social media.
LiibaThis shopping centre utilises our agency for the realisation of media relations both for itself and partner organisations.
Dr. Maurins Laser Medicine ClinicsThis clinic involved us for strategic consultations, the planning and realisation of marketing activities, as well as communication in social media.
Rīgas DzirnavnieksThis flour milling plant has used our services for many years in the field of strategic consultations, the planning and realisation of media relations, the conduction of research and organisation of different events.
Central Finance and Contracting AgencyThis administrator of funds, presented within the framework of pre-introductory, structural and other financial instruments of the European Union (EU) used our strategic consultations, recommendations on internal communication, research, as well as consultations in the field of media relations.
Wizz AirThe agency’s competence covers media relations in Latvia with the largest budget airline in Central and Eastern Europe.
DPD LatvijaAgency communicates corporate news, as well as activities related to social responsibility of one of the leading courier services in Europe.
Realto.lvOur agency worked on the concept of the home page of the leading real estate agency, as well as provided a practical implementation of this concept.
MEDA PharmaTo emphasize the importance of early detection of cancer the communication campaign "Live with healthy skin" was organized, when residents were encouraged to check the condition of their skin by a dermatologist. As a result, wide coverage was achieved, lots of people were eager to check their skin and the perception about the sun influence on the skin changed.
Our HistoryThe Public Relations Agency “A.W.Olsen & Partners” was founded in 2005 and united young and ambitious maximalists, who were focused only on achieving excellent results. Each of us already had experience in the field of communication, therefore, after joining, we were able to find our niche, purposefully and correctly working both with Latvian and Russian audiences, combining very different communication tools.
Since 2007 our agency has dealt with the Baltics project.
Since 2008 a representative of the agency has been a member of the board of the Latvian Association of Public Relations Professionals.
Since 2009 the agency implements the charity campaign "Butterfly Effect", using communication tools in order to help the orphans to make decisions in relation to their future career and life goals.
In 2010, based on the questionnaire results conducted among the largest international and Latvian companies by the web-portal www.7guru.lv, “A.W.Olsen & Partners” was included in the list of the ten most recognised and recommended PR agencies in Latvia.
In 2011 the agency was awarded with first prize in the international communication competition Baltic PR Awards in the category "Public Affairs" for the lobbying campaign "Pharmacies Ownership Right".
In 2012 the agency began working on global projects, coordinating communication in social media in Europe, Latin America and Middle East.
In 2013, the Latvian Association of PR professionals awarded the agency’s partner for the development of the public relations.
In 2014, the Agency expanded its staff and moved to a new spacious office in the center of Riga.
In 2015, the Agency took part in the jury of advertising festival Golden Hammer 2015, evaluating the work in the public relations category.
In 2016, communications agency A.W.Olsen & Partners is awarded with two grand prix in the biggest Baltic PR contest Baltic PR Awards. Campaign #pay (#nomaksāt), which was developed and implemented for the Ministry of Finance of the Public of Latvia, is awarded as the best “social campaign” and “public sector campaign”.
Who is Olsen?“A word – no matter whether uttered or written, accompanies us through the centuries. It is older than diamond and more precious than gold. We present a word – the word represents You!” Alexander Williard Olsen once said this when describing the work of public affairs ideologists, which was a term applied to public relations professionals at the time. It is not important who his predecessors were and where he came from, or what kind of education he obtained, or which sports team he supported. It is of even less significance that the precise information of his birth remains unknown. However, it is deeply significant that Alexander Williard Olsen has won his place in the history of public relations in Latvia forever.
The birth of the first Republic of Latvia and its comparatively short existence was the time when any courageous, laborious and resourceful countryman could achieve fame and fortune and win the respect of society. It was the time when world famous brands such as “Minox”, “VEF”, “Erenpreis” and "Ķuze” were born.
Alexander Williard Olsen was an ordinary person but his way of thinking, which was well ahead of the times, surprised many people. It must be admitted – not without reason, as the readers of the newspapers “Atpūta”, “Jaunākās Ziņas”, “Rīts” and “Tēvijas Sargs” were itching to learn news about the success of joint-stock companies such as “Vairogs”, “Straume” and “Krājbanka”. And, like nowadays, people were keen to take a peep into the private lives of celebrities and to intrude on their privacy in the newspaper columns.
“Be honest with yourself and others! Say only the things you want others to say about You! Defend only what you believe in!” This was Alexander Williard Olsen’s philosophy. And it enabled him to create values we cherish even nowadays and use them as a stable basis of our communications agency.