The communication agency Olsen+Partners has received two awards at the largest international public relations competition, the "IPRA Golden World Awards" (IPRA...

The book by Olga Kazaka, partner at the communications agency Olsen+Partners, originally released in Latvian under the title “Pirmā PR grāmata” and later published in Russian as “Первая Книга...

Donald Trump’s election campaigns have showcased an exceptionally innovative approach to communication. In 2016, he revolutionized campaign strategies by harnessing targeted messaging on social media. By 2024, however,...

To successfully develop exports and strengthen Latvia's position in the global market, it is essential not only to offer goods and services but also to communicate effectively and promote...

Renate Vitola has joined Olsen+Partners, a communication agency whose campaigns have been recognized as the world’s best nine times, as the new Client Services Manager....

November is the best month to actively focus on developing your communication strategy for the upcoming year. The communication agency Olsen+Partners has compiled a list of the five...

In interviews with experts, the public is most annoyed by avoiding a direct answer to the question, failing to formulate the main idea and filling pauses with...

Despite the growing emphasis on the importance of diversity, equality, and inclusion (DEI) principles in today's world, only 48% of organizations in Latvia...

In the process of developing advertising strategies, organizations often debate between two main types of advertising: sales-oriented advertisements or image-promotion campaigns.